Mandy Hornaday recording the Growth Activated podcast in her studio
The Podcast

Growth Activated.

For the marketing leader who wants to architect her own next chapter.

Run marketing like a business, and grow without losing your freedom. Proof over motivation, every episode.

Listen on AppleListen on Spotify
50+Episodes
5.0Rating
every review, five stars
#1Ranked
Marketing Leadership on Apple

Tune in for

proving marketing's value to the C-suiterunning marketing like a businessbuilding a team that scales without youstaying irreplaceable as AI raises the barthe operating system behind a function that scales
Mandy Hornaday, host of the Growth Activated podcast
From the host

Why this show exists.

Most marketing leaders I know are sharp, senior, and still running the whole function on instinct. The strategy lives in their head. No system underneath it.

This show is where we change that. Every episode, I bring the operator-level thinking behind a marketing function that runs like a business, the systems, the proof, the decisions that move revenue.

No hype. No guru energy. Just the work, from someone still doing it.

Come for one episode. Stay because you finally have language for the thing you have been building on your own.

MandyKeep activating growth, for yourself and your company.
From the reviews
★★★★★
Best marketing podcast I've come across
As a senior customer marketing manager, this podcast is my new go-to for all things strategy and planning. So much deep and applicable insight that isn't easily accessible online. Couldn't take notes fast enough. 10/10 recommend.jensta91 · Apple Podcasts
★★★★★
Must-listen for B2B marketing leaders
Mandy gets to the heart of the challenges marketing leaders are facing today, without the fluff. Thoughtful, well-paced, and full of insights I've been able to apply to my own work.Ball player61998 · Apple Podcasts
★★★★★
Can't wait for more
A timely introduction to the CMO crisis so many of us are facing right now. Can't wait to hear more on how to move forward.CMO1988 · Apple Podcasts
★★★★★
Easy listen, lots of learnings
Love that there are clear action items. Mandy breaks through the unnecessary industry jargon, speaking transparently, making it easy to listen to and learn from.ValidValerie · Apple Podcasts
★★★★★
Elevate your role
Instantly have several simple things I can do to elevate my role as a marketing leader. Thank you, Mandy.ALLL64-25 · Apple Podcasts
The latest episodes

Binge the recent episodes

Full archive →
June 2, 2026
Heidi Darling
Work Is Not Finite: Staying Irreplaceable as AI Raises the Bar with Heidi Darling
22 min
work-is-not-finite-staying-valuable-ai-era-heidi-darling
May 5, 2026
Liza Adams
The 4 Mindset Shifts CMOs Need for AI Transformation - with Liza Adams
50 min
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April 28, 2026
Brandon Redlinger
Stop Running ABM Like It's Demand Gen: How to Build the Real Motion with Brandon Redlinger
49 min
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April 21, 2026
Samu Kovács
YouTube for B2B: From Zero to Results in 90 Days with Samu Kovacs
41 min
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April 14, 2026
Matt Heinz
Elevating the CMO Role: Becoming a Chief Market Orchestrator with Matt Heinz
36 min
cmo-role-evolution-chief-market-orchestrator-matt-heinz
March 31, 2026
Nicole Leffer
AI Reality Check: What CMOs Are Actually Building - with Nicole Leffer
48 min
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GA
From listener to builder

Stop running on instinct. Install the system.

The podcast is the thinking. The CMO Operating System is where you install it. The founding cohort is open for a small group of marketing leaders now.

Join the waitlist →